A frequent comment I get from parents is, "I didn't know about this."
It's often said in an accusatory fashion. I like to think they might be accusing their own kids of not telling them, but really I think a lot of time they are accusing me. Or, if not me personally, they are accusing the school. Of hiding information from them? Of conspiring to keep them in the dark? Of trying to lose money by setting up costly events that won't fill up because we don't tell people about them? WHAAAT???
I don't know.
Yesterday a parent asked about an event we have coming up and wanted to know if it was too late to sign her kid up. I told her yes, it is too late, all the arrangements have been made. I'm sorry.
"I didn't find out about this until the phone message last night."
"Why didn't I know?"
"Ma'am, I'm not really sure. We sent out emails and did phone calls. We advertised on our website and did announcements within the building."
"Well, can I be notified when you do this [event] again?"
"Certainly we will do a lot of advertising when it comes around again." (which, I'm thinking, you will ignore JUST LIKE YOU DID THIS TIME!!!!)